Marketing Research Lab
Why?
To come up with new radical ideas and turn them into useful tools and techniques.
How?
A think tank + execution team. New ideas get tested as fast as possible, refined, and turned into techniques, and tools that can be learned and used by anyone.
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Online Advertisements Log
Why?
To gather data on all the advertisements you are exposed to over your life, and analyze and try to find useful patterns.
How?
Software running in the background on all your devices, that saves every single ad you are exposed to online.
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Favorite Apps of Public Figures
Why?
Curiosity and insight.
How?
Publish lists of the favorite apps used by famous people.
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Just Speak and Get an Article
Why?
You would like to write a blog post, but you are not good at writing, have no experience or time.
How?
An app and website where you can press a button, speak into your device’s microphone (or upload a recording) about the subject – anyone can speak – and get an article written based on your recording. You should talk about the subject and include instructions to the writer and editor who will make this into an article.
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Popular Wisdoms and Their Opposites
Why?
Get the whole picture before deciding to act on these.
How?
Publish popular wisdom and their opposites, both sides preferably also backed by research and science. The main objective is to give the reader a more complete picture, so they don’t decide just based on something that just “feels” right, without checking.
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