Help Raising Your Emails Open Rate
Why?
Most subscribers never open your emails.
How?
Insert the following (or similar) text at the end of your email’s short subject “Click here to get the gist of this quickly” and a link to the web page you are promoting in your email. When they click on the link directly from the subject line, they go to that page, but instead of seeing the page as a normal visitor sees it, they get an overlay window obscuring the underlying page, with a shorter version of the email (or the whole email if it’s short.) When they click on the CTA, they simply get to see the underlying page.
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Use Time to Help the Reader and Yourself
Why?
If the visitor to your web page sees how much time they’ll have to spend – even if it’s not short – it’ll might make them more willing to read on.
How?
Show an estimated time that it will take them to read the web page, based on an average reader’s speed. Then as they read and scroll down the page, update the estimation of time remaining until they finish, by taking into account both the remaining unread parts and also their actual speed of reading.
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The Paper Jewelry Book
Why?
It’s lots of fun making great looking and creative jewelry from inexpensive paper.
How?
A book that teaches how to make jewelry from paper. Starting with easy to do and building to more complex techniques.
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Golden Hour Alert
Why?
Get an alert to go out and make some pictures.
How?
An app that – based on your current location – alerts you when the golden hour begins.
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Illuminated Picture Frame
Why?
Use local low-light to bring the best out of the picture hanging on your wall.
How?
Build local programmable low (LED) lights into the picture frame, optimized to bring the best visual effect out of the picture.
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