One Click Online Actions From Offline Advertising

Why?

Enable the use of QR codes to perform actual online actions like liking a Facebook page, requesting a coupon, or even quickly ordering a product or service.

How?

A two part solution. The first part is a text-based command protocol that can be embedded in any QR code containing the action to be taken. The second part is a special QR code app that understands these commands and uses the scanned command in conjunction with existing data on the smartphone (Facebook account, phone number, credit card, email address, etc.) to execute the command with one fast QR code scan.

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December 23, 2016

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