A Never Ending Story
![Notebook](https://mydailyideas.com/wp-content/uploads/2016/06/phonebook-250x250.png)
Why?
Technology today makes it very easy to continue and expand a story online.
How?
Publish daily, weekly or monthly new chapters in a never-ending story. It’s similar to long-running TV series. You star the story, gather momentum by creating fans, and continue the story rolling until it “viewership” starts going down over a longer period. The. You can end it.
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