Increase Customer Loyalty and Satisfaction

Why?

Research have shown that what people remember most from an experience, are the highlight and the end.

How?

After you convinced the customer to buy your product or service and had him go through the quite laborious process of doing so online, do one last surprising, kind, and delight eliciting thing. This can be a pop up with a sincere thank you and a gift – anything that causes them to feel good, even if unrelated to their purchase.