One Photo Out of a Sequence of Many

Why?

As an interesting challenge.

How?

Have a sequence of photos with a logical connection to one another (a theme, a story, etc.), that are displayed in a way that creates a mega photo when looked on from a distance. In the mega photo, each element is one of the pictures in the sequence. It is similar to using a lot of photos to create a larger one, but here all of the photos used should have a uniting theme and preferably their sequence should also make sense.

 

Quick Email Sequence

Why?

Engage to the subscriber, make them like getting your emails, and maybe achieve a higher conversion rate.

How?

Create an automated email sequence, where the next email is sent immediately (or with only a short delay.) The sequence is activated by the open and/or click actions of the subscriber. This can be a game with a prize, a quiz, or anything that can be broken down into simple individual steps that the participant would want to go through.

 

On-Page “Funnel”

Why?

It might lead to greater conversion rate.

How?

Treat the web page as a conversion funnel. Build it so that it dynamically reacts and changes accordingly to the visitor’s actions. This is similar to other marketing automation systems, where you change their path through the funnel (if they clicked on the link in the email, start them on another sequence, show them a different page, etc.), only it happens in “real time” on a single page.

 

How Does Reaction Time Relates to Conversion?

Why?

If a pattern could be found that is typical to visitors who convert, it can be useful.

How?

A study to measure the timing of visitor actions to find useful patterns.

 

Open Ad Repository

Why?

So anyone can see what ads are being used successfully and model new ads based on them.

How?

Software that scans the web and publishes a free list of ads. Each ad show all variant found over time and how long they were used.