Increase Customer Loyalty and Income With This Simple Retail Technique

Why?

Better customer and more income.

How?

Insert a hand written note or card into each product in your store. The card should thank them for their purchase, reinforce in them that they made the right choice (by buying at your store and that particular product), and offer them a one time offer (expiring within a short period of time – they should bring the receipt as a “proof of time of purchase”.) For each product or product category, you should have a few different versions of the card. For products that have a packaging that does not allow such a card to be inserted, insert it into the bag while bagging their purchase. Handwritten, thank you, reinforcing and offering card.

 

Truthfulness and Reliability Index of Bloggers

Why?

To know who’s writing you can trust.

How?

A website where people can submit a vote for or against a blogger and all relevant votes are aggregated into a leaders and losers list, changing regularly. You can also see the bloggers history over time. Every vote should be based on real experience and knowledge, and part of the vote submission process is writing a detailed reason for the vote. Each vote is only used if an editor accepts it. A voter can choose to remain private or not.

 

Clarification Service for Online Articles and Posts

Why?

You read an article about someone, and you don’t know if it’s true or even if they asked for a reaction from the people or companies mentioned in the article. Or maybe you are one of the people mentioned there, and you want to give another point of view.

How?

A service that does the following:
1. Using web browser extension or plugin, any visitor can immediately see any reaction made by anyone mentioned in that article.
2. These are either gathered online by the service (from Twitter, Facebook, etc.), or the persons themselves – after being verified – have written them directly into the system. Only people mentioned and verified can react.
3. Every new reaction is also automatically distributed by the service to its own channels on the web, Twitter, Facebook, etc., and also other outlets.

 

Movie Makers’ Favorites

Why?

It would be interesting to find out what people (maybe your favorite director) from the movie industry like to watch themselves – what are their favorite movies.

How?

A website and a database containing people from the film industry listing their favorite movies and why. You can search by the movie or by the person recommending it.

 

Parental Guide for Movies by Parents

Why?

Although there are some sources of information for parents on a movie’s suitability for a certain aged child, these are quite dry and sometimes it’s hard to decide without watching the film.

How?

A website where each movie is graded by parents who saw it. Each such review should be as contextual as possible, giving the reader the points pro and contra, the personal experience and age group suitability based on their child. This way the reader will have a better filter to apply it to their own child’s age and personality.