An interactive guide, leading and helping you define all aspects and dimensions for your brand.
An app that asks all the right questions, leading you along the right path. You will have to think, answer, write, research and analyze. All the way the app will help you with what steps need to be done, in what order (dependent on your choices and progress). It will help you with research (how and where to do it), tell you about the theory behind it, best practices etc. The result will be a complete cohesive brand definition and executable plan for implementation, and through the process, you’ll gain all the knowledge to back up you decisions.