To attract the masses and sell to the best buyers.
Offer free city tours for the masses and in parallel (and during the tour) sell paid private more exclusive (both in content, the number of participants and price) tours.
No time commitment, use for anything.
Buy the VIP card, pre-load with money and use it for all the attractions in a given city or country, without having to make a commitment to a visit time. Just go there and use the card. You can always top it up.
Make sure that when you visit a city or country, you don’t miss on these.
A website dedicated to the best dishes in each city and country. Where to eat them, and even how to make them at home.
You are going to London in a couple of days and would like to know what is superb to experience.
A website and app that lets you share your experience of temporary attractions (like seasonal happenings, museum exhibitions, etc.) in the city you just visited. You can also look up what is worthwhile doing now in the city you’re going to visit. The emphasis is on personal experiences.
Organized to help kids get the experience of camping without long travel and the dangers of the wilderness.
Use or develop parks in big cities (or the suburbs) specifically for this function. They should look and feel like camping in the wild, but without the dangers.