See the Best Moments of a Movie or TV Show
Why?
See what others think are the best moments.
How?
Add a function when streaming online movies and TV shows that allows the viewer to mark a scene or a short moment in time as great. Aggregate these and show the best moments of each show or movie.
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Art Consumer Leaderboards
Why?
Promote art and make it fun to consume it.
How?
A website and app that invites people to join a global game of who is the biggest art consumer, who sees the most exhibitions, etc. Have leaderboards in many major and minor categories, like geographic (country, state, city), topical (paintings, sculptures), movements (impressionists, fauvists), etc.
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Help Raising Your Emails Open Rate
Why?
Most subscribers never open your emails.
How?
Insert the following (or similar) text at the end of your email’s short subject “Click here to get the gist of this quickly” and a link to the web page you are promoting in your email. When they click on the link directly from the subject line, they go to that page, but instead of seeing the page as a normal visitor sees it, they get an overlay window obscuring the underlying page, with a shorter version of the email (or the whole email if it’s short.) When they click on the CTA, they simply get to see the underlying page.
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Use Time to Help the Reader and Yourself
Why?
If the visitor to your web page sees how much time they’ll have to spend – even if it’s not short – it’ll might make them more willing to read on.
How?
Show an estimated time that it will take them to read the web page, based on an average reader’s speed. Then as they read and scroll down the page, update the estimation of time remaining until they finish, by taking into account both the remaining unread parts and also their actual speed of reading.
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Illuminated Picture Frame
Why?
Use local low-light to bring the best out of the picture hanging on your wall.
How?
Build local programmable low (LED) lights into the picture frame, optimized to bring the best visual effect out of the picture.
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