City Concierge for Tourists
Why?
You are in a foreign city and need some help.
How?
An app that – based on your location – shows the last few questions and answers that might be helpful to you. At the same time, you can also press a button, and it’ll connect you to someone that can help you with your question or problem. If what you asked, and he helped you with might be interesting to others, it will also be published (anonymously) to help others.
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Control Your Job Interview With a Deck of Question Cards
Why?
Be original and creative, and stand out from the other applicants.
How?
Prepare a deck of cards with questions the interviewer(s) might not ask, but fulfill two qualifications: when read by the interviewer it will raise enough curiosity in him to ask it, and your answer and story regarding it shows you in a good light. Then give the deck to the interviewer and ask them to shuffle and choose any question for you to answer.
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Pre-Page Selling
Why?
You want them to start selling themselves on your product even before you show them the sales page.
How?
Have a scrambled (maybe every character is upside down) web page (sales page) and a pop-up overlay asking them for the “password” to unscramble it. You give them a (big) hint to what the password is. The password itself should be short and easy and should, of course, sell you. A pop up could say:
– “We give you a scientific and easy guide to being thinner. To get the information, please answer the following question.”
– Hint: “Our weight-lose guide is?”
– Answer: either “scientific” or “easy.”
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Intelligent “WHY” Finder
Why?
It’s always useful to know the “why” of your clients, but most of the time what their answer to the first “why” question is not the real reason why.
How?
An intelligent “why” questioning software. You define the first question, for instance, “why do you want this item?”, and the software poses the question to visitors of your website (triggered by certain conditions), and based on their answer, continues to intelligently form new “why” questions until the underlying truth is discovered.
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Make Sure You Always Give the Visitor an Easy Way to Act
Why?
Don’t let the visitor “work hard” to buy. Don’t be “in his way.”
How?
All through your web page (sales page) don’t forget to ask “Have you made a decision already?” And give them a one-click way to buy.
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