You want to know which headline template – from the many that are known to work – will work for your product and target audience.
A service that tests a lot of the best headline templates for your product and audience. You provide information about the product and accurate definition (demographic and psychographic) of your target audience, and the service will test the best headline templates to find the best of the best for you – in a short time.
When you type “define moratorium” in google most of the time you get a pretty good explanation back. These are mostly hard to understand for kids.
It would be good to have a kids version of these. Maybe in the format of “define moratorium for kids”. Google can do it, but it could also be probably done by a dedicated site that is optimized for this template of a keyword query.