Know Your Colors in Style
Why?
You should know what colors look good on you and what colors to avoid.
How?
An app that takes a picture of your face analyzes the color of your hair, your skin, and your eyes. Based on the analysis it gives you advice on what colors to avoid and in which colors you will look good.
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Successful Business Models Around the World
Why?
Each country has its own unique and successful business models. What about exporting these models to other countries?
How?
A website and community dedicated to finding, recording and analyzing particular business models from around the world, that are unique to that country. Why only there? Can it be imported to another country? What makes it work? Etc.
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Banks as Matchmakers
Why?
You are thinking about buying a new car, so you try to decide which model and how to finance it. A car dealer might try and proactively sell you a car and help you find financing. This is true for many other products. The common third party in many cases is the bank financing the deal.
How?
Banks should have their own sales people who proactively do the matchmaking. They hunt for good customers and good businesses and approach the client with concrete offers based on their knowledge of him. In other words, they are the initiator – they sell the right product to the right customer and get to sell their financial services at the same time.
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Phone Companion
Why?
Many have no one to talk to and share their daily experiences.
How?
A service that – similar to phone sex – allows you to call in and have a good talk with a kind and understanding person, just to have someone to share your day, thoughts and experiences with.
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Change Content Based on Time of Day
Why?
You might find that people looking for information (educational content) and people who come to buy, do it at different times of the day.
How?
Have your content management software change the featured content and also the specific content shown for specific URLs, based on the probable intent of the visitor. For instance, if you have an article on how to be an early riser, you should have two versions of it (but with only one URL). One version – the one for information seekers – is more educational and tries to win the trust and appreciation of the reader and has a “join our email” list call to action, while the other one is more sales oriented with a different – “buy now” – call to action.
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