Running X Restaurants
Why?
Why only sushi?
How?
Try the conveyor belt system for other themed restaurants where there can be a lot of different dishes and variation.
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Stealth Focus Groups
Why?
If people know they need to judge something they compare it to past knowledge and experience instead of simply experiencing it.
How?
Instead of inviting people to participate in a focus group, make them believe they are just lucky enough to try the product first. Then watch their reactions to the product, how they use it or consume it.
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Hobbies of Successful People
Why?
See what your favorite leaders in different fields do as a hobby.
How?
Publish a series of articles, each about one important figure (current or from the past) showing and telling their story about their hobbies.
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Your Favorites – a Special Menu Just for You
Why?
Provide a better experience for your restaurant’s clients and make them return.
How?
Track repeat customers’ habits: what they order regularly, and prepare for them a custom menu that has their favorite items. Next time they come in, present it to them along with the regular menu.
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Single Pair Socks Bag for Washing Machines
Why?
You don’t want your socks to get separated and end up being washed at different times because every wash cycle changes the color a little bit, and if they are washed separately each half of the pair will have a slightly different color.
How?
Make very light mesh bags for single pairs. This way you’ll keep the pairs looking great, and won’t even have to pair them when the washing and drying are done.
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