Use Online Visitor Data to Help Your Retail Store Sales
Why?
It stands to reason that what people are currently interested in when visiting your website, might predict what shoppers would also be interested in your brick and mortar store.
How?
Get regular alerts on specific activities that show greater interest (or actual purchasing trends if you also have a web shop) and take those into constant consideration in your retail store: arrangements of products, special ad-hoc promotions, etc.
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Know Everything About Your Facebook Fan
Why?
To find out new communication channels to each one, their email address, phone number, etc.
How?
Build an automated system that polls the Facebook API for all the data on new fans. Then use other external services’ and their APIs to gather new information. The system can then connect to your other marketing automation services to feed them the new information. It can also build aggregate sub-segments based on demographic and psychographic groups it finds of fans that are very similar to each other.
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See the Web in a Consistent Way
Why?
Sometimes it’s useful to see information in an individual structure and way, regardless of the design.
How?
A viewer that renders any web page in a standard view you choose for them all. For instance, the menus will work the same and be in the same place regardless of the design of a given web page. This will let you concentrate on the important thing: the data.
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Map of Scientific Discoveries
Why?
To get a picture of what each country is producing in science discoveries.
How?
Overlay aggregate science discoveries data on a map to get a picture of which country is leading and in what areas. Also, add a dial for the time frame to see how things developed over time.
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