An Answer a Day. Can You Guess the Question?
Why?
A fun way to make you think.
How?
An app that sends everyone one answer a day (the same one for everyone), and all players have to guess what the question might be. Every day a winner is announced.
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Ask for Help In The Kitchen
Why?
Instead of using google and going through many iterations until you find out how to ask the right question in order to get the results you need.
How?
A central site for the kitchen context. Just type in your question in plain English, and get the right answers (from the site’s own content or other content out there.) It should be easier than a general search because we know the context of the question.
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What’s Their Number One Question That Worries Them?
Why?
Because if you know what’s their number one worry is you can target them with the right hook to grab their attention.
How?
If you already know your target market (your audience) then create an ad that calls them out and asks them to help: “are you planning to open a new coffee shop? Answer this one simple question and we’ll help you – free”.
The ad goes to a landing page where you ask one question and has an input box for them to write in: “As a new entrepreneur planning opening a new coffee shop, what is the one big question you have? What is it that most worries you, that if you find the answer to would help you the most? Please answer in detail. We collect your and others’ answers and will send you a free report on how to solve your problem.”
Gather all the answers and write a report on the one question that worries the majority of them. Send it to all specifying that this is what worries most.
Then use retargeting to call out again all of the participants (pixel them on the landing page).
From now on advertise based on this question to all future people in the target market.
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Twenty Questions With Players Near You
Why?
When you are bored, alone somewhere (sitting on the bus on your way home), and would like to play with someone real (as opposed to a machine.)
How?
An app that will match you with someone else who is in the same general area. Then it will allow one of you to think of something that is visible in that area, and allows you two to play the game through the app’s interface.
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