Repeating Call to Action
Why?
To grab their attention again and again.
How?
When showing the visitor to your web page a call to action that is always visible (floating, attached to the top or bottom, etc.), don’t just “leave it there,” but change it over and over again. You can make it disappear and then reappear, change its shape, color, change its position, add a countdown, etc. The triggers can be time, scrolling, clicking, etc.
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Guru on Demand
Why?
You need a short boost of energy, motivation, reassurance, etc.
How?
See who – from the ones your chosen guru approved – is available for a quick talk and call them.
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Get Help Choosing Your Life Guru
Why?
There are so many gurus out there, how do you know which is for you. Why leave it to chance?!
How?
An AI engine that asks you for a lot of details about yourself, and generates a short list of gurus you should check and choose from.
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Checkout Upsell Suggestion Engine
Why?
Increase the number of upsells.
How?
Software that tries to predict what the customer might want to add to their cart based on the content of the cart (but with no regard to obvious topical connections.)
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Virtual Dice Game for Retailers
Why?
Better conversion, free advertising for the game and store.
How?
An online app that visually “throughs the dice” when clicked. The customer uses the app and gets a result that is their discount for that purchase. They only get the discount if they use the app’s sharing function to share it on Facebook. The Facebook share promotes the game and the store. You can decide how many dice to use, so you control the max amount of discount.
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