The Easy Way to Get Better Results
Why?
If you need to make a decision and don’t have enough information.
How?
Ask a lot of people (using your social networks for example) what they would do, then do the opposite. The “common knowledge” is what get the majority to where they are – average. You have a much better chance of getting better results, doing the exact opposite of what they would do.
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On the Spot Ad to Landing Page
Why?
A more congruent and less jittery experience for the user.
How?
When clicking on the ad, an overlay with the landing page opens on the spot, without the user being redirected to a new page.
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Virtual Reality Ads
Why?
Attention grabbing and immersive ads could help conversions.
How?
Ads that react to the user by immersing them in a virtual reality. From a simple 360 degrees photo or video to full immersion if the user is wearing the right gear.
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Dynamically Restrict What the Buyer Sees
Why?
More choice is attractive to customers, but at the same time reduces their conversion rate – more people see, but fewer people buy.
How?
If you have an e-commerce business, show to each visitor only a limited choice of products (based on their previous behavior, demographics, etc.) Allow them to search or ask for more options, but only show them a limited list of products on the page (preferably no more than 6.)
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Create a Book From a Blog
Why?
You have a blog for a while now, and you publish regularly. Wouldn’t it be good if you had a book published as well?
How?
A service that converts blogs into books, by taking the best and most popular posts and rewriting and editing them to become a coherent book. Services might also include, printing, distribution, ebook, Kindle, Amazon, etc.
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